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Marketing Mix - Wikispaces

... viral advertising, and any form of communication between the firm and the consumer. Extended Marketing Mix There have been attempts to develop an 'extended ... 7Ps & 7Cs The 7 Ps The 7 Cs Organisation Facing Customer Facing Product = Customer/ Consumer Price = Cost Place ...

http://iesmim.wikispaces.com/file/view/7+Marketing+Mix.ppt

Date added: October 22, 2011 - Views: 430

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###The Marketing Mix - PowerPoint Presentation - Full version###

The Marketing Mix Place this ... Mix The tools available to a business to gain the reaction it is seeking from its target market in relation to its marketing objectives 7Ps – Price, Product, Promotion, Place, People, Process, Physical Environment Traditional 4Ps extended to encompass growth of ...

http://www.studious-catz.com/marketing%20work/mix[1].ppt

Date added: November 29, 2012 - Views: 23

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###The Marketing Mix - PowerPoint Presentation - Full version###

The Marketing Mix The Marketing Mix The Marketing Mix The tools available to a business to gain the reaction it is seeking from its target market in relation to its marketing objectives 7Ps – Price, Product, Promotion, Place, People, Process, Physical Environment Traditional 4Ps extended to ...

http://kefah-marketing.wikispaces.com/file/view/mix.ppt/152092339/mix.ppt

Date added: May 5, 2013 - Views: 4

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###The Marketing Mix - PowerPoint Presentation - Full version###

The Marketing Mix. The tools available to a business to gain the reaction it is seeking from its target market in relation to its marketing objectives

http://alex.state.al.us/uploads/30571/The_Marketing_Mix.pptx

Date added: May 7, 2013 - Views: 26

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###The Marketing Mix - PowerPoint Presentation - Full version###

... Mix The tools available to a business to gain the reaction it is seeking from its target market in relation to its marketing objectives 7Ps – Price, Product, Promotion, Place, People, Process, Physical Environment Traditional 4Ps extended to encompass ... ###The Marketing Mix - PowerPoint ...

http://www.mrryder.net/moodle/pluginfile.php/212/mod_resource/content/1/marketingmix.ppt

Date added: December 19, 2013 - Views: 2

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###The Marketing Mix - PowerPoint Presentation - Full version###

The Marketing Mix * * * * * * Please ... Mix The tools available to a business to gain the reaction it is seeking from its target market in relation to its marketing objectives 7Ps – Price, Product, Promotion, Place, People, Process, Physical Environment Traditional 4Ps extended to encompass ...

http://bmsbusinessed.weebly.com/uploads/5/7/2/9/5729761/8th_grade_marketing_mix_-_final.pps

Date added: April 17, 2014 - Views: 6

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###The Marketing Mix - PowerPoint Presentation - Full version###

Questions??? Buyer’s market? Seller’s market? Marketing defined ... Place, People, Process, Physical Environment Traditional 4Ps extended to encompass ... Buyer & Seller The Marketing Concept The Role of Marketing Questions??? The Marketing Mix The Marketing Mix The Marketing Mix ...

http://users.kgcs.k12.va.us/blogit/dstrauss/files/2010/02/marketingmix7ps.ppt

Date added: November 27, 2013 - Views: 12

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marketing-mix-demo - Management Study Guide

Objective. Explain what is Marketing Mix. Explain the 4 Ps and 4 Cs of Marketing Mix. Explain what is Viral Marketing. Explain Extended Marketing Mix

http://managementstudyguide.com/ppts/Marketing-Mix-Demo.pptx

Date added: May 17, 2014 - Views: 5

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###The Marketing Mix - PowerPoint Presentation - Full version###

... Process Awareness Interest Decision Satisfaction Action Advertising Channel Product / Service Price Word- of- Mouth The Marketing Mix Blend of ... market in relation to its marketing objectives 7Ps – Price ... 1_Ocean Microsoft Clip Gallery MIDI Sequence Problem Solving ...

http://faculty.mu.edu.sa/public/uploads/1361809132.0932marketing%20mix65.ppt

Date added: August 25, 2013 - Views: 2

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MARKETING - PLANNING - Cal Poly Pomona

We shall follow Cowell's (1984) approach which is to consider services to have seven elements in the marketing mix (i.e. 7Ps). ... The 4P’s The 7P’s However the 4Ps have been much debated and extended to include other elements. We shall follow Cowell's ...

http://www.csupomona.edu/~bdewald/Marketing382.ppt

Date added: August 5, 2011 - Views: 326

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###The Marketing Mix - PowerPoint Presentation - Full version###

... The market Marketing’s first task: ... The marketing mix is often ... Place, People, Process, Physical Environment Traditional 4Ps extended to cope with today's changing environment * The Marketing Mix * Product * Product Product’ refers to the functions and features of a good or ...

http://msc.pef.czu.cz/msc_em/data/lenihan/1314/Marketing/marketing%20mix%201.ppt

Date added: December 19, 2013 - Views: 4

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PowerPoint Presentation

... publicity, etc we describe it as the promotional mix.’ Wilmshurst (1993 ... 4Ps of Jerome McCarthy to the 7Ps of Booms and ... mix online The elements of the marketing mix Product introduced Extended product options Brands Slide 12 Slide 13 Slide 14 Slide 15 ...

http://www.ies.luth.se/home/users/timfos/Internet/Ch05.ppt

Date added: August 8, 2011 - Views: 52

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Title in yellow

The marketing mix In 1963 Bartels ... Extended product Additional features and benefits beyond the ... of ingredients’ Variables used to define key elements of marketing strategy From the 4Ps of Jerome McCarthy to the 7Ps of Booms and Bitner sometimes referred to as the services mix ...

http://www.ies.luth.se/home/users/timfos/Internet/OH-2010-models/Chapter%2005.ppt

Date added: March 15, 2014 - Views: 6

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Slide 1

... http://www.thetimes100.co.uk /theory/theory--the-extended-marketing-mix-(7ps)--319.php#ixzz13hKiStZh “according to expectations” Physical Evidence Process Refers to the systems used to assist the organization in delivering the service.

http://www.dhevil.com/coc_lp/mk.ppt

Date added: May 16, 2012 - Views: 14

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The Satisfaction-Loyalty Curve

... customers may enhance or detract from service experience--need to manage customer behavior Elements of The Services Marketing Mix: “7Ps” vs. the ... Encourage positive word-of-mouth from satisfied customers Time factor assumes great importance Offer convenience of extended service ...

http://tulip.bu.ac.th/%7Enisit.m/lovelock01.ppt

Date added: November 6, 2011 - Views: 29

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PowerPoint Presentation

... (Honours) in Marketing & Management (NN52) Induction to Stage 2 ... Services Marketing (MKT2008): The conventional 4Ps of the marketing mix are extended to 7Ps of the services marketing mix.

http://www.ncl.ac.uk/nubs/studentlife/current/undergrad/modselect/stage1_nn52_modselect_talk.ppt

Date added: May 13, 2013 - Views: 11

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The Satisfaction-Loyalty Curve - KSU

... Encourage positive word-of-mouth from satisfied customers Time factor assumes great importance Offer convenience of extended service hours up to 24/7 Understand customers ... Including People as Part of the Product Slide 25 Elements of The Services Marketing Mix: “7Ps” vs. the ...

http://faculty.ksu.edu.sa/smeshal/MKT%20452%20Service%20Marketing/Services%20Marketing%20%20Christopher%20Lovelock1.ppt

Date added: December 10, 2013 - Views: 26

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PowerPoint-Präsentation - CESIE

This model has been developed and extended over the years to include 7Ps, sometimes called the extended marketing mix, which include the first 4Ps of Product, Place, Price, ... The marketing mix model can be used to help you decide how to take a new offer to market.

http://cesie.org/media/cesie.org_e-learning.MARKETING_DEEP.Com_.ppsx

Date added: August 1, 2013 - Views: 49

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PowerPoint Presentation

... there are seven in a services marketing mix. ... External marketing Traditional marketing incorporating the 7Ps Price Product/service Place Promotion People Processes Physical environment of the ... (GATT) has extended international trade rules to address services as well as ...

http://www.hh.umu.se/kursweb/vt06/feka53skemom1/?download=Marketing%20services.ppt

Date added: May 2, 2013 - Views: 15

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MEANING AND SCOPE OF CORPORATE SOCIAL RESPONSIBILITY

MEANING AND SCOPE OF SOCIAL RESPONSIBILITY ... * KSFs of Community Volunteering Projects When implementing the programme Stay committed to the issue for an extended period of time instead of jumping around between ... and media consumption habits Determine the Marketing Mix (4Ps or 7Ps) ...

http://stonegamy.files.wordpress.com/2013/07/csr-and-ethics-ubgs-207-new.ppt

Date added: May 9, 2014 - Views: 13

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Enterprise for Bioscientists

A Framework for Enterprise Development and Entrepreneurship A Resource Pack for Bioscience Lecturers and students By Zoë Dann and Jeff Gaskell

http://www.heacademy.ac.uk/assets/documents/subjects/bioscience/enterprise-framework-ppt-slides.ppt

Date added: December 11, 2013 - Views: 27

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Slide 1

... wants and needs and what the organisation is able to offer and/or is willing to provide Serrena Services Ltd 11/11 Marketing Mix ... extended sick leave ... Communication Shell Oil What Needs to be Considered The Competition Identifying the Competition Strategic Marketing Marketing Mix 7Ps ...

http://www.icfm.ru/meropriyatiya/london2011-2/Roberta_Woodcock_Strategic_Business_Management_and_Expansion.ppt

Date added: August 1, 2013 - Views: 14

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The Commitment-Trust Theory of Relationship Marketing 關係 ...

From Marketing Mix to ... concept Designing and directing its activities according to the needs and desires of customers in choosen target markets The Nature of Marketing Mix marketing mix and its ... from the functional view of marketingmix’ management our focus has extended to ...

http://sites.cjcu.edu.tw/wSiteFile/File/C0102/11122119202010012-22%20...ppt

Date added: June 13, 2013 - Views: 10

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مباني مديريت بازاريابي

... which he subsequently extended. His theory contends that as . humans. ... Expand segment positioning strategy to include all aspects of the marketing mix: product, price, promotion, and place. ... (7Ps: People, Physical Appearance, Processes + 4Ps. Ordering ease. Delivery.

http://www.ghavidell.ir/principles%20of%20mktg.pptx

Date added: June 2, 2013 - Views: 28