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The Top 20 UK Advertising Slogans - NewsFlash English

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The Top 20 UK Advertising Slogans - NewsFlash English

The Top 20 UK Advertising Slogans Turn on the TV, look at the internet, listen to the radio or read a newspaper. Whichever you ... alliteration, wordplay and repetition. Unlike nursery rhymes, they smuggle in a commercial message on the way.”

http://www.newsflashenglish.com/files/materials/pdf/top-20-uk-advertising-slogans.pdf

Date added: May 11, 2012 - Views: 64

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Figurative Language in Advertising - teacher web

Figurative Language in Advertising Since ancient times, the figures of speech have served three main purposes: 1. to instruct and entertain people through the play of language,

http://www.teacherweb.com/TX/FriendswoodJrHigh/MrsDitta/Fig.Lang.Activity.pdf

Date added: November 8, 2012 - Views: 17

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Poetry Worksheet : Alliteration ( Consonance and Assonance ...

List any five advertising slogans or product names that make use of alliteration (consonance or assonance). Examples: “perspiration problem solved” and “fruit of the loom." 4. Create a line of poetry or sentence that uses consonance.

http://www.ljhs.sandi.net/faculty/clecren/writing/units/unit6/PWAlliteration.pdf

Date added: August 27, 2013 - Views: 25

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Alliteration - Westone

Many advertising slogans use alliteration to make their slogans popular, for example ‘Slip, Slop, Slap’ is used to remind us to avoid sunburn. Can you find any other examples? 2. Find examples of newspaper headlines that use alliteration to make their

http://tle.westone.wa.gov.au/content/items/44b1689a-d761-4613-8029-b27fd48487f3/1/COMM1085_creative_texts_plicence.zip/creative_texts/docs/disc_alliteration.pdf

Date added: September 3, 2013 - Views: 14

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Alliteration answers - Westone

Many advertising slogans use alliteration to make their slogans popular, for example 'Slip, Slop, Slap' is used to remind us to avoid sunburn. Can you find any other examples? 2. Find examples of newspaper headlines that use alliteration to make their

http://tle.westone.wa.gov.au/content/items/44b1689a-d761-4613-8029-b27fd48487f3/1/COMM1085_creative_texts_plicence.zip/creative_texts/docs/disc_answers_alliteration.pdf

Date added: August 26, 2013 - Views: 4

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Slogans in Advertising - Millward Brown

Slogans in Advertising . Slogans are a familiar feature of advertising; about two-thirds ... What was the difference between the two slogans? Slogan 2 ... slogans that use rhyme or alliteration to connect the

http://www.millwardbrown.com/docs/default-source/insight-documents/knowledge-points/MillwardBrown_KnowledgePoint_SlogansInAdvertising.pdf

Date added: July 6, 2014 - Views: 1

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names, slogans and catch-phrases, rhythm and rhyme ...

515 names, slogans and catch-phrases, rhythm and rhyme, alliteration, snatches of song and verse and of course endless repetition. [3, p.140] As one of the major components of the advertising text is the description of advertised goods or services,

http://www.lib.tpu.ru/fulltext/c/2011/C20/229.pdf

Date added: August 5, 2013 - Views: 4

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Strategies Used in Translation of Advertisement Slogans From ...

Translating product and company names can be difficult; translating advertising slogans can be downright impossible. Over the years, ... Two phonological devices were obvious in these 3 slogans: alliteration and rhythm. The alliteration of

http://www.irjabs.com/files_site/paperlist/r_1685_131014111240.pdf

Date added: November 6, 2013 - Views: 4

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V.055 Alpha Alliteration

Have students write their own advertising slogans using alliteration. How to Record in Provider Vantage Completed the According to Alphabet Alliteration activity to improve Vocabulary knowledge. After teaching

http://www.acestutoring.com/images/V.055_Alpha_Alliteration.pdf

Date added: March 12, 2013 - Views: 12

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Slogans in Advertising

Slogans are a familiar feature of advertising; about two-thirds of all the ads in our global Link database include slogans. However, we observe a great deal of variety in the way slogans are used. The brand name may or may not be included.

http://www.armi-marketing.com/library/SlogansInAdvertising.pdf

Date added: July 24, 2014 - Views: 1

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2.2 Using song titles, slogans and rhymes to teach onsets and ...

2.2 Using song titles, slogans and rhymes to teach onsets and rimes ... Song titles that contain alliteration Song titles that contain rhyme Bad Boy Viva la Vida ... Advertising slogans: AdSlogans www.adslogans.co.uk/hof/index.html Brand names:

http://cd1.edb.hkedcity.net/cd/eng/phonics_in_action_js/Documents/Phonics%20E-version%20Part%20II/Phonics%20E-version%20Part%20II_2.2.1.pdf

Date added: March 1, 2013 - Views: 6

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THE LANGUAGE OF ADVERTISING WITH THE CONCENTRATION ON THE ...

advertising slogans, even in relation to product specialization. Key words: advertising, advertising slogan, language of advertising, ... Alliteration can be defined as “literary technique, in which successive words (more strictly, ...

http://diplomovka.sme.sk/zdroj/3091.pdf

Date added: November 15, 2011 - Views: 13

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Advertising - in2edu

Alliteration Cliches Colloquial Language Compound Words ... Jargon Words Metaphors Omission Puns Neogloisms Rhetorical Questions Repetition Rhymes Statisitics Rhythm Similies Slogans Viewpoint Word Images Print Leaflets Newspapers Magazines Viral ... advertising June 1836, French newspaper La ...

http://www.in2edu.com/resources/thematic_units/advertising/Advertising-Mindmap.pdf

Date added: August 1, 2013 - Views: 1

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Lesson Plan Figurative Language in Advertising

Figurative Language in Advertising Performance Objectives: After completion of the lesson, students will be able to: Day 1:

http://www.clackamascareers.com/media/uploads/LITINCTELessonPlan-Business&Management-FigurativeLanguageinAdvertising.pdf

Date added: November 22, 2013 - Views: 9

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The Art & Science of the Advertising Slogan

The Art and Science of the Advertising Slogan ... alliteration, coined words, puns and rhymes are good ways of making a line memorable, as is a jingle. ... Slogans that are bland, redolent of Mom and apple-pie, clearly suffer a weakness. Almost

http://www.uniurb.it/lingue/matdid/marchetti/2012-13/Lin-AZ/adslogans_artscience.pdf

Date added: May 24, 2013 - Views: 3

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Rhetorical Strategies in Advertising: The Rise and Fall Pattern

500 advertising slogans dating from the late 19th century till the early 21st century, ... Common examples of schemes include parallelism and alliteration, and metaphors and puns are examples of tropes (Corbett & Connors, 1999; Cockcroft and Cockcroft, 2005; McQuarrie and Mick, ...

http://www.mcser.org/journal/index.php/ajis/article/download/807/838

Date added: December 30, 2013 - Views: 2

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THEME OF IMPERATIVE CLAUSE IN POLITICAL ADVERTISING SLOGAN

that exist in political advertising slogans, especially the theme in imperative clause. Furthermore, ... are some characteristics of slogan such as alliteration, metaphor, metonymy, ... advertising slogan we must be carefully to use the

http://www.rjelal.com/Vol1.Issue%204/HERI%20KUSWOYO%20162-168.pdf

Date added: January 10, 2014 - Views: 2

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Food Group Slogans y h e s g s - Family Activities, Articles ...

Food Group Slogans h e – g s e e . e Materials/Preparation 5 Classroom Materials • Chart paper ... • A campaign slogan is a way of advertising or telling a message. ... (alliteration). 13. Place students into five teams.

http://www.nestlefamily.com/pdf/hshl/Food-Group-Slogans.pdf

Date added: June 24, 2012 - Views: 14

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Stylistic Features of the English Language in Advertising

interpretation of advertising slogans. ... Stylistic features are restrictions of the use of language; “and identification of ... Jefkins talks about one of the characteristics of alliteration which is memorizing slogans easily.

http://dspace.upce.cz/bitstream/10195/25698/1/ZenklovaP_Stylistic%20Features_PH_2007.pdf

Date added: December 10, 2013 - Views: 2

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Section 20.1 Essential Elements of Advertising Section 20.2 ...

Essential Elements of Advertising Graphic Organizer Use a chart like this one to take notes about the components of a print ad. Marketing Essentials Chapter 20, Section 20.1

http://www.imagacademy.org/warner%20lessons/5%20Promotion/25%20Developing%20Advertising/PrintAdvertising.pdf

Date added: January 30, 2012 - Views: 9

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Enhancing General ELT by Applying ESP - the Language of Marketing

72 Ljiljana Jovković&Maja Lazović The authenticity of course materials used (advertising slogans) is an important prerequisite in applying this ESP segment.

http://eltajournal.org.rs/wp-content/uploads/2013/12/VII-Enhancing-General-ELT-by-Applying-ESP-the-Language-of-Marketing.pdf

Date added: June 5, 2014 - Views: 1

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English Literacy: Advertising I.E.S. Ángel Corella, 2 nd E.S ...

• To read some advertising slogans and speculate about which products they may promote ... They use alliteration or a play on word They create a memorable slogan or an image They make you feel special and imagine yourself using the product

http://2ndgradeenglishsection.weebly.com/uploads/1/5/8/9/15890078/advertising.pdf

Date added: September 2, 2014 - Views: 1

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Advertising Answer Key 1.2.3 - FCCLA

Advertising Answer Key Advertising note taking guide 1.2.3.L1: ... Slogans- Short phrases, contains the entire advertising message, uses rhythms, puns, and alliteration. ... alliteration. Example: “Be All You Can Be.”

http://www.fcclainc.org/assets/files/pdf/news_media/advertising_guided_notes_answer_key.pdf

Date added: May 2, 2013 - Views: 2

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International Advertising Translation and Cultural ...

Advertising Slogans and Their Persian Translation Author: Dr. Abbas Eslami Rasekh A'zam Gharyan-MA in Translation Studies, Foreign ... slogans No N % N % 1 Alliteration 2*10 =20 6.45 9 3.64 2 Rhyme 1*10=10 3.22 18 7.28 3 ...

http://www.casestudiesjournal.com/Volume%202,%20issue%209%20paper%20(1).pdf

Date added: November 23, 2013 - Views: 3

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Family Economics & Financial Education The Impact of ...

©Family Economics & Financial Education—March 2007—Consumer Decisions Unit—The Impact of Advertising on Purchasing Decisions—Page 1 ... rhythm, puns and alliteration. Slogans quickly attract the attention of consumers and make the messages easy to remember. Rebel

http://grayson.ca.uky.edu/sites/grayson.ca.uky.edu/files/FCS/The%20Impact%20of%20Advertising.pdf

Date added: October 4, 2013 - Views: 1

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THE TURBULENT TERM OF TYKE TILER by Gene Kemp

THE TURBULENT TERM OF TYKE TILER by Gene Kemp 1. ... Alliteration is when the first sounds in words are repeated. Look at the title of the play : The Turbulent Term ... Alliteration is also often used in advertising slogans. 8.

http://lozavalaingles.files.wordpress.com/2012/09/worksheet-the-turbulent-term-of-tyke-tiler.pdf

Date added: October 4, 2013 - Views: 2

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Using Advertising to Explore French Language and Culture in ...

how rhetorical devices such as polysemy, rhyme, and alliteration are used to create slogans.2 Different registers and varieties are also reflected in advertis- ... advertising slogans using French cultural references, proverbs, and rhetori-

http://docs.lib.purdue.edu/cgi/viewcontent.cgi?article=1230&context=gbl

Date added: August 5, 2013 - Views: 2

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THE STYLE IN THE LANGUAGE OF PROMOTIONAL LITERATURE

Alliteration can be defined as “literary technique, in which successive words (more strictly, stressed syllables) begin with the same consonant sound or letter.” 256 It is widely used in advertising slogans.

http://steconomice.uoradea.ro/anale/volume/2008/v1-international-business-and-european-integration/112.pdf

Date added: February 22, 2012 - Views: 5

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4 Stylistic Features of Language - Univerzitná knižnica ...

4 Stylistic Features of Language ... etc. (see Poetic f., 3.4): alliteration, assonance, consonance, (direct and indirect) onomatopoeia, (perfect, half, eye, masculine, feminine, triple, internal, end/terminal, etc.) ... advertising slogans, chants, jingles, etc.).

http://www.pulib.sk/elpub2/FF/Ferencik/04.pdf

Date added: January 2, 2012 - Views: 45

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SCOTTISH FRIENDLY CHILDREN’S BOOK TOUR WITH GUY BASS IF YOU ...

advertising slogans: www.adslogans.co.uk/ans/creslo01.html#allit Then, get the pupils to write down some ... Their device names should use alliteration to make them catchy! ACTIVITY 2 – SEE THE WORLD THROUGH DINKIN’S EYES! (LIT 2-25A, EXA 2-02A) Dinkin constantly looks at everyday objects ...

http://www.scottishbooktrust.com/files/dinkin_dings_learning_resources.pdf

Date added: October 4, 2013 - Views: 1

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THE LANGUAGE OF ONLINE BANK ADVERTISEMENTS IN ENGLISH

and revise typical lexico-grammatical features of bank advertising. Key words online advertisements, bank services, linguistic ... Rees (1982) shows how slogans have been used; Cook (1992) focuses on parallelism, metaphor, metonymy ... alliteration, rhythm and rhyme, repetition ...

http://www.esptodayjournal.org/pdf/current_issue/5.VESNA%20LAZOVIC%20-%20full%20text.pdf

Date added: August 7, 2014 - Views: 1

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Unit A.O.I Significant Objectives to Skills/ Assessment ...

advertising slogansalliteration, assonance, onomatopoeia, rhyme. Persuasion: Selling techniques that appeal to our emotions. Create a sketch using some of the linguistic techniques and tools we have studied during the unit. Produce a draft for 3

http://www.familjefestivalen.se/download/18.3346ec5c122f54b8589800024890/1361974311087/MYP+345+English+Rotation+A+Yearly+Plan.pdf

Date added: April 21, 2014 - Views: 1

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Linguistic Features of the Language of Advertising

therefore feature fairly frequently in advertising language, such as alliteration (repeating the initial sound), ... Moreover, the continuous repetition of slogans, brands and product names equally contributes to

http://www.ugb.ro/etc/etc2009no1/s0804%20(2).pdf

Date added: May 22, 2013 - Views: 10

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Vi c sử dụng ẩn dụ ý niệm trong các khẩu hiệu ...

phonological aspect, rhyme, homophone, alliteration are often put into consideration while in lexical and morphological aspect, verb phrase, noun phrase, collocation, ... of mobile phone advertising slogans from English to Vietnamese under the light of semantic approach can be put into account.

http://dl.vnu.edu.vn/bitstream/11126/2614/1/04051000722.pdf

Date added: May 27, 2013 - Views: 2

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Wide-Ranging Alliteration - JSTOR

Alliteration also appears with great frequency in proverbs and is one ... Since campaign slogans after all are but a form of advertising, it's not surprising to see alliteration used extensively in advertisements for

http://www.jstor.org/stable/1490064

Date added: May 7, 2013 - Views: 1

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LANGUAGE IN INDIA

The Linguistics of Newspaper Advertising in Nigeria LANGUAGE IN INDIA ... memorized. This includes brand names, slogans, key phrases, snatches of song, etc. 4. ... The Linguistics of Newspaper Advertising in Nigeria Alliteration

http://www.languageinindia.com/march2010/esthernigeria.pdf

Date added: November 15, 2011 - Views: 5

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Transcreation - Space 360

Transcreation Transcreation Certain kinds of material, like advertising and brand material, demand a more creative approach to translation. Taglines and slogans involving alliteration or wordplay need more than a standard

http://www.space360.se/index.php?view=article&id=50%3Atranscreation&format=pdf&option=com_content&Itemid=65&lang=en

Date added: July 27, 2013 - Views: 1

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Advertising

Advertising. Aspects of Advertising nUbiquitous nSponsorship: arenas, bowl games, web sites nAnonymous ... Slogans that Stick nCatchy sounds: Alliteration n“Before it can become a Heinz bean, every

http://www.tc.umn.edu/~rbeach/linksteachingmedia/powerpoints/chapter8/ModuleAdvertisingpp.pdf

Date added: November 23, 2013 - Views: 1

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Gender Issues in the Language of Advertising in Men's and ...

Repetitions are widely used in the language of advertising, because slogans more they render ... alliteration – “repeating the same consonant sound at the beginning of several words in clause succession” (web1).

http://www.zpm-mb.si/attachments/sl/307/Gender_Issues_in_the_Language_of_Advertising_in_Men_s_and_Women_s_Magazines.pdf

Date added: September 3, 2013 - Views: 1

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Superhero Slogans For Schools

Superhero Slogans For Schools Characters superheroes and villains. Superhero slogans. ... This is and excellent advertising, branding, ... This PDF book include songs with s alliteration conduct. To download free 2.2 using song titles, slogans and rhymes to you need to register.

http://www.ursbook.com/pdf/superhero-slogans-for-schools.pdf

Date added: August 20, 2014 - Views: 1

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Chapter 20 Print Advertisements

Section 20.1 Elements of Advertising Review Key Concepts 1. ... Slogans will vary but should use one of the following literary devices: alliteration, paradox, rhyme, pun, or play on words. Practice Academics English Language Arts 4.

http://highered.mheducation.com/sites/dl/free/007895312x/903056/Ch20_1_SAK.pdf

Date added: September 2, 2014 - Views: 1

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On Ways how to Translate Mass Media Metaphors and Language-game

combination are advertising slogans, cf. The Old Man and the Seafood (alludes to The Old Man ... Mass media rely on phonetic stylistic devices, such as rhyme or alliteration. Schneller voran mit Bus und Bahn; First against thirst; Lecker, locker, leicht;

http://elib.sfu-kras.ru/handle/2311/10228?show=yes

Date added: March 19, 2014 - Views: 1

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12023WIDY activity pages2012 Part2 V2 - Nestle USA

(alliteration). 15. Place students into fi ve teams. Give each team a piece of chart paper and ... 16. Students work cooperatively in teams to develop slogans advertising the recommended daily amount to eat for their assigned food group. Teams create posters with the slogan and information ...

http://www.nestleusa.com/asset-library/Documents/Media/CreatingSharedValue/HealthySteps/HSHL%202012%20Food%20Group%20Slogans.pdf

Date added: December 10, 2013 - Views: 1

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A CONTRASTIVE INVESTIGATION INTO LINGUISTIC FEATURES OF SOCIO ...

The problem of advertising and advertising slogans in English and Vietnamese has been discussed a lot in linguistics. To my knowledge, many researches on advertising and advertising slogans can be listed in the chronological order as follows: Leech ...

http://tailieuso.udn.vn/bitstream/TTHL_125/1052/2/Summary.pdf

Date added: May 20, 2013 - Views: 1

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Hold the Pickles orca currents - Orca Book Publishers

Alliteration is a way for the writer to draw attention to words and their sounds ... slogans, bold colors, movement, repetition, etc.). Examples include: ... a student who is researching what advertising approaches work best.

http://www.orcabook.com/client/PDFs/TeachersGuides/OrcaCurrents/holdthepickles.pdf

Date added: November 18, 2013 - Views: 4

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Tweets on Advertising - Anglocom

source text uses alliteration or assonance, try to do the same thing. Translating Ads Rule #8: Double-check your copy to make sure ... free advertising, which is not the same. “Spécialisé” is not always “specialized.” For ads or publications, say “trade ad/trade

http://anglocom.com/documents/toolbox/Advertising%20Tweet%20Handout.pdf

Date added: May 27, 2013 - Views: 2

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Analyzing the use of figures of speech in print advertising ...

4.4 Finding of Figures of Speech in Slogans .....22 4.5 Figures of Speech in Overall Print Advertisements.....23 4.6 Figures of Speech for Specific ... advertising is alliteration and repetition, which shared 11 percent or 2times from the 8

http://digi.library.tu.ac.th/thesis/lg/0624/title-appendices.pdf

Date added: December 24, 2013 - Views: 1

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Phonic and Graphic Elements in Advertising Discourse

alliteration, assonance, etc.), similar to those in poetic texts. ... advertising slogans. There are twenty consonant sounds in English, but those that are made by stopping the air-stream completely (p, b, m, n, t, d, k and g) are most

http://www.cls.upt.ro/files/buletin/2012/BS%202012%20Alina%20NEGOESCU.pdf

Date added: January 28, 2014 - Views: 1

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dspace.k.utb.cz

in advertising slogans for men and women. The work researches the issue from many points of view: from ... 2.1.4 Alliteration.....16 2.2 Lexical devices ...

http://dspace.k.utb.cz/bitstream/handle/10563/9437/k%c5%99%c3%ad%c5%bekov%c3%a1_2009_bp.pdf?sequence=1

Date added: March 16, 2014 - Views: 1

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The Impact of Advertising on Purchasing Decisions

Advertising impacts consumers daily and many advertisements are easy for teens and young adults to identify. ... utilize rhythm, puns and alliteration. Slogans quickly attract the attention of consumers and make the messages easy to remember. 3.

http://temp-m.facs.newton.nhs.schoolfusion.us/modules/locker/files/get_group_file.phtml?fid=6650463&gid=788449

Date added: July 8, 2014 - Views: 1